Cosmetics / make-up was has gained major importance in the Indian beauty market in the past decade or so. Today, there are multiple cosmetic brands available, catering to different markets and across varied price ranges. All thanks to major international brands eyeing the vast Indian market and launching their product lines here.
Compare this to a time when, as my mom says, Lakme was the only brand available .. with limited products, and that too was considered a luxury.
Choosing a particular brand for cosmetics can be mind-boggling with so many brands and their imitations available.
Here is a list of few brands that you can trust when it comes to make-up. Of course, this does not include the high-end brands, like Estee Lauder,Chanel, Clinique etc. that are also available (we will do a separate post about those).
1. LAKME
India's go-to when it comes to make-up. After a few sluggish years, the brand has re-invented itself, shaken by its competition, launching new product ranges frequently. The good news is, the products are great and affordable!
2. L'OREAL
One of the first major international brand that was launched in India, it offers not only make-up and beauty but hair care products as well. Some of the products are really good.
3. MAYBELLINE
Maybelline New York is one brand that always delivers. You will hardly find a Maybelline product that does not do what it promises to. They have some of the best lipsticks and mascaras in the business, and that includes your luxury brands. That is saying a lot!
4. REVLON
Probably the first international brand to set its foot in India, Revlon changed the way Indian consumers looked at the beauty market. With it came an influx of numerous products across the spectrum. Even then, Revlon has maintained its prices over the years, suiting to the Indian consumer base. Some products are great, some are really bad.
5. CHAMBOR
Good products .. good prices, but still this brand has failed to make a big name in India.
However, Chambor loyalists know that once you like a product, you will not replace it with any other brand.
6. AVON
When Avon started in India, they launched with very few products. Over the years, the number of customers has increased and so has the product line.
Again, products are good.. the only flip-side is that Avon is not sold in beauty shops and the likes. You have to become a customer .. that membership thing and the works!
7. M.A.C
Of-course, everyone knows 'the MAC'.
A major international brand, launched few years back in India and while everyone thought the prices would be sky-high, MAC did just the opposite. Very reasonably priced, extremely good quality products.
8. BHARAT & DORRIS
It is very surprising that B&D is not as popular as they should be. In fact, half of the people do not even know B&D.. they never get written about in blogs or forums. But they are great .. think of it as our desi M.A.C. .. get the idea?? The brand needs more exposure because they have some really great products, which work exceptionally well for Indian skin. Also, they sell only at their exclusive stores.
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